One-glance verdict
$601.35 our estimate vs market $167.50
Wall Street consensus: $199.00 (-66.9% lower than our fair-value estimate)
72% below our estimate, below the bear case
Fundamentals snapshot
SAM · NYQ · Consumer Defensive · Beverages - Brewers
Current price
$167.50
52-week range
$158.68 - $264.46
Market cap
$1.72B
One-glance verdict
Wall Street consensus: $199.00 (-66.9% lower than our fair-value estimate)
72% below our estimate, below the bear case
Balance sheet
Net cash $234.00M. Interest coverage shows how many times profit covers the interest bill.
What stands out
What this company does
The Boston Beer Company produces popular alcoholic drinks like Samuel Adams beer, Twisted Tea, and Truly hard seltzer. It primarily earns money by selling large quantities to wholesalers (the companies that supply stores, bars, and restaurants), making its performance heavily reliant on consumer demand for its specific brands in the competitive beverage aisle.
The Boston Beer Company was started in 1984 by Jim Koch, who brewed the first batch of what would become Samuel Adams Boston Lager in his kitchen using his great-great-grandfather's recipe. Initially, he sold the beer bar-to-bar in Boston, and it quickly gained popularity, being voted "Best Beer in America" at the Great American Beer Festival. The company grew by focusing on the craft beer movement and later expanded its offerings to include other alcoholic beverages. A major turning point was the 2019 merger with Dogfish Head Brewery, another well-known craft brewer.
The Boston Beer Company makes and sells a variety of alcoholic drinks. You would recognize their products in grocery stores, convenience stores, and restaurants under brand names like Samuel Adams, Twisted Tea, Truly Hard Seltzer, Angry Orchard Hard Cider, and Dogfish Head. The company sells these beverages to distributors, who then sell them to the stores and bars where you buy them. While its roots are in beer, a large portion of its business now comes from other types of drinks like hard tea and seltzer.
This is the company's brand of hard iced tea, which is a flavored malt beverage. It has become a huge part of the business and is considered a leading growth driver for the company. Consumers who enjoy flavored, ready-to-drink alcoholic beverages are the main customers for this product. Twisted Tea is now one of the top-selling beer brands in the country and represents a significant portion of the company's sales.
Truly is the company's brand of hard seltzer, an alcoholic beverage with carbonated water and flavoring. Introduced in 2016, it quickly became a major player in the popular hard seltzer market. This segment targets drinkers looking for a lighter alternative to beer and other alcoholic drinks. While facing a lot of competition, Truly remains one of the leading hard seltzer brands and is a key part of the company's business outside of traditional beer.
This is the original and most famous part of the company, focusing on craft beers. The Samuel Adams brand, including its flagship Boston Lager, helped pioneer the American craft beer movement. In 2019, the company merged with Dogfish Head Brewery, another iconic craft brewer, strengthening its position in this market. This segment caters to beer enthusiasts who appreciate more traditional and innovative beer styles.
This is the company's brand of hard cider, an alcoholic beverage made from fermented apples. Launched in 2011, Angry Orchard became a leading brand in the U.S. cider market. It appeals to consumers who might not prefer beer but enjoy a different kind of fermented beverage. This brand provides another important source of revenue (the money a company makes from sales) for the company beyond its beer and seltzer products.
The company's leadership is focused on growing its key brands, especially Twisted Tea, and launching new, innovative drinks like Sun Cruiser. They are also working on improving profitability by making their supply chain (the entire process of making and selling goods, from getting raw materials to delivering the final product to stores) more efficient. Management sees opportunities in the growing market for premium and flavored alcoholic beverages. A key part of their strategy is to invest more in marketing to attract new customers to their diverse portfolio of drinks.
Price history
Earnings history
Click any quarter to read the call summary and what the numbers say.
Is it cheap or expensive?
Wall Street consensus is the average analyst price target: $199.00 (-66.9% lower than our fair-value estimate).
Our most-likely fair value is $601.35 a share — about 259.0% above today's price of $167.50, so the stock currently looks cheap (undervalued).
Is it drowning in debt?
Net cash $234.0M - more cash than debt. Interest coverage 15.3x.
The Boston Beer Company, Inc.'s profit covers its interest bill about 15.3 times over. which is stronger than most peers shown here.
Total debt $31.55M Interest coverage 15.28x This is the baseline the peer rows are being compared against.
Total debt $10.53B Interest coverage 7.92x -48% vs SAM Carries about 1.9x less debt cushion than SAM.
Total debt $7.91B Interest coverage 6.58x -57% vs SAM Carries about 2.3x less debt cushion than SAM.
Total debt $22.20B Interest coverage 2.94x -81% vs SAM Carries about 5.2x less debt cushion than SAM.
Total debt $92.93M Interest coverage 38.30x +151% vs SAM Carries about 2.5x more debt cushion than SAM.
What you should know
The numbers
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What you should know